{"id":11471,"date":"2025-06-04T16:13:33","date_gmt":"2025-06-04T10:43:33","guid":{"rendered":"https:\/\/nuawoman.com\/blog\/?page_id=11471"},"modified":"2025-09-06T00:39:05","modified_gmt":"2025-09-05T19:09:05","slug":"project-prema-how-nua-provided-sanitary-pads-across-mumbai-during-the-covid-19-pandemic","status":"publish","type":"page","link":"https:\/\/nuawoman.com\/blog\/videos\/project-prema-how-nua-provided-sanitary-pads-across-mumbai-during-the-covid-19-pandemic\/","title":{"rendered":"Project Prema: How Nua Provided Sanitary Pads Across Mumbai During the COVID-19 Pandemic"},"content":{"rendered":"<div class=\"embed-container\"><iframe title=\"Project Prerna - A COVID-19 initiative by Nua\" width=\"1140\" height=\"641\" src=\"https:\/\/www.youtube.com\/embed\/g82CXxdGOnQ?feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/nuawoman.com\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<div class=\"container container-page-item-title\" data-style=\"\" data-speed=\"0.1\">\n<div class=\"row\">\n<div class=\"col-md-12 col-overlay\">\n<div class=\"container\">\n<div class=\"page-item-title-single page-item-title-page\">\n<h1 class=\"page-title\">Project Prema: How Nua Provided Sanitary Pads Across Mumbai During the COVID-19 Pandemic<\/h1>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<article class=\"text-token-text-primary w-full focus:outline-none scroll-mt-(--header-height)\" dir=\"auto\" tabindex=\"-1\" data-turn-id=\"ab6bc5a4-2fa1-4c47-8c12-1fcb16b3c8f6\" data-testid=\"conversation-turn-11\" data-scroll-anchor=\"false\" data-turn=\"user\">\n<div class=\"text-base my-auto mx-auto pt-12 [--thread-content-margin:--spacing(4)] thread-sm:[--thread-content-margin:--spacing(6)] thread-lg:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\">\n<div class=\"[--thread-content-max-width:40rem] thread-sm:[--thread-content-max-width:40rem] thread-lg:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col\" tabindex=\"-1\">\n<div class=\"flex max-w-full flex-col grow\">\n<div class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+&amp;]:mt-5\" dir=\"auto\" data-message-author-role=\"user\" data-message-id=\"ab6bc5a4-2fa1-4c47-8c12-1fcb16b3c8f6\">\n<div class=\"flex w-full flex-col gap-1 empty:hidden items-end rtl:items-start\">\n<div class=\"user-message-bubble-color relative max-w-[var(--user-chat-width,70%)] rounded-[18px] px-4 py-1.5 data-[multiline]:py-3\" data-multiline=\"\">\n<div class=\"whitespace-pre-wrap\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"flex justify-end\"><span style=\"font-size: 22px;\">Periods don\u2019t pause for a pandemic. Yet during the COVID-19 lockdown, access to sanitary pads became nearly impossible for thousands of women in India. With millions in quarantine and red zones, many suffered without basic menstrual hygiene\u2014a reality no one should face.<\/span><\/div>\n<\/div>\n<\/div>\n<\/article>\n<article class=\"text-token-text-primary w-full focus:outline-none scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" dir=\"auto\" tabindex=\"-1\" data-turn-id=\"request-WEB:423363a5-2ba8-4926-a75a-2b557f2ca721-10\" data-testid=\"conversation-turn-12\" data-scroll-anchor=\"true\" data-turn=\"assistant\">\n<div class=\"text-base my-auto mx-auto pb-10 [--thread-content-margin:--spacing(4)] thread-sm:[--thread-content-margin:--spacing(6)] thread-lg:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\">\n<div class=\"[--thread-content-max-width:40rem] thread-sm:[--thread-content-max-width:40rem] thread-lg:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\" tabindex=\"-1\">\n<div class=\"flex max-w-full flex-col grow\">\n<div class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+&amp;]:mt-5\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"817c51db-e86b-4691-9ee1-ae8b84438085\" data-message-model-slug=\"gpt-5\">\n<div class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[3px]\">\n<div class=\"markdown prose dark:prose-invert w-full break-words dark markdown-new-styling\">\n<p data-start=\"274\" data-end=\"557\">That\u2019s where Project Prema was born. This video tells the story of a community-driven movement led by Nua, in collaboration with Y Water and the Global Shapers Community. The goal: raise funds and distribute sanitary pads to women in Mumbai\u2019s hardest-hit areas.<\/p>\n<p data-start=\"559\" data-end=\"871\">The results were powerful. Over \u20b922 lakhs raised in four weeks, reaching 30,000 women across Mumbai and Maharashtra. But beyond the numbers were personal stories: mothers in quarantine, daughters in red zones, women cut off from essential care. Project Prema wasn\u2019t just about pads\u2014it was about dignity.<\/p>\n<p data-start=\"873\" data-end=\"1173\">With support from the Municipal Corporation of Greater Mumbai and the Maharashtra State Innovation Society, distribution was carried out quickly and respectfully. Most moving of all, the video highlights the role of the Nua Woman community, whose collective compassion made it possible.<\/p>\n<p data-start=\"1175\" data-end=\"1371\">\u201cPrema\u201d means love, and that\u2019s what this project symbolized\u2014care, equity, and solidarity during a crisis. A reminder that sometimes, change begins with something as simple and powerful as a pad.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/article>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Project Prema: How Nua Provided Sanitary Pads Across Mumbai During the COVID-19 Pandemic Periods don\u2019t pause for a pandemic. Yet&#8230;<\/p>\n","protected":false},"author":130,"featured_media":0,"parent":11303,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_editorskit_title_hidden":false,"_editorskit_reading_time":0,"_editorskit_typography_data":[],"_editorskit_blocks_typography":"","_editorskit_is_block_options_detached":false,"_editorskit_block_options_position":"{}","footnotes":""},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/nuawoman.com\/blog\/wp-json\/wp\/v2\/pages\/11471"}],"collection":[{"href":"https:\/\/nuawoman.com\/blog\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/nuawoman.com\/blog\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/nuawoman.com\/blog\/wp-json\/wp\/v2\/users\/130"}],"replies":[{"embeddable":true,"href":"https:\/\/nuawoman.com\/blog\/wp-json\/wp\/v2\/comments?post=11471"}],"version-history":[{"count":3,"href":"https:\/\/nuawoman.com\/blog\/wp-json\/wp\/v2\/pages\/11471\/revisions"}],"predecessor-version":[{"id":11911,"href":"https:\/\/nuawoman.com\/blog\/wp-json\/wp\/v2\/pages\/11471\/revisions\/11911"}],"up":[{"embeddable":true,"href":"https:\/\/nuawoman.com\/blog\/wp-json\/wp\/v2\/pages\/11303"}],"wp:attachment":[{"href":"https:\/\/nuawoman.com\/blog\/wp-json\/wp\/v2\/media?parent=11471"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}